Aviva Hong Kong to double market share through advisers, new products

五月 20, 2011
Eddie Choy

Aviva Hong Kong plans to double its market share of insurance products via its newly established financial planning advisory and expanding its product range.

Elba Tse, managing director of Aviva Hong Kong, is preparing to introduce two new insurance products in 2011. One will be an investment-linked insurance product with exposure to some ‘popular currencies’, aiming to provide relatively lower risk for investors.

The second is expected to be a savings plan insurance product with more insurance coverage, she said.

Aviva is also looking to win new custom through the Capital Investment Entrant Scheme (CIES) and is seeking approval from the scheme’s authority for an investment-linked assurance scheme (ILAS) product.

The company established its new financial planning advisory distribution channel, called Aviva Advisor, early this year, and plans to hire additional 300-400 advisers in Hong Kong by 2013. For this year, Tse is targeting 100 advisers to join.

Our Blog. Stay informed with MPF.HK insights.

滙豐恒生強積金流失百萬MPF

根據強積金研究機構《積金評級》(MPF Ratings)資料,截至今年3月底止,MPF資產累積至1.17萬億元...

永久離港 取回MPF

在MPF法定框架內,到底何謂「永久離港」? 「現行的《強制性公積金計劃條例》,並無白紙黑字列明,何謂『永久離港...

強積金年蝕逾9% 人均輸28257元 海嘯後表現最差 明年扭虧有難度

今年環球市場波動,股市表現尤其欠佳,本港強積金(MPF)亦難以幸免。截至本月21日止,強積金年內平均累跌9.3...